Degree Requirements

In addition to the requirements of the academic major, students must comply with the General Academic Regulations for Graduation  and Undergraduate Academic Policies .  As part of these policies, students must complete the General College Curriculum , which is based on the degree.

Business Core

• ACCT 215 - Financial Accounting (3)
• ACCT 216 - Management Accounting (3)
• BADM 100 - New Student Forum (2)
• BADM 200 - Introduction to the Philosophy of Business (3)
• BADM 221 - Business Transactions, Financial Literacy, and the Law (3)
• BADM 222 - Business Organizations, Entrepreneurship, and the Law (3)
• BADM 236 - Business Communications (3)
• ECON 201 - Microeconomics (3)
• ECON 202 - Macroeconomics (3)
• FIN 310 - Corporate Finance (3)
• MKTG 310 - Principles of Marketing (3)
• MGMT 310 - Fundamentals of Business and Technology (3)
• MGMT 320 - Principles of Management (3)
• MGMT 330 - Data Visualization and Quantitative Methods for Business (3)

Major Requirements

• MKTG 410 - Advertising (3)
• MKTG 420 - Global Marketing (3)
• MKTG 430 - Digital Marketing (3)
• MKTG 440 - Customer Research (3)
• MKTG 450 - Strategic Marketing (3)
• 9 hours of business courses numbered 400 or above from subjects: MGMT, MKTG, HCM, TRST, FIN, ECON, ACCT and PGM