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May 01, 2024
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2018 Undergraduate Studies Bulletin [ARCHIVED CATALOG]
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PGM 240 - Merchandising and Inventory Management
(1)
A study of the golf shop as it relates to the planning and management requirements for a successful gold-retailing business. The ability to attract customers and increase merchandise sales will be explored through open-to-buy plans, merchandise assortment plans, pricing, vendor relations, markdowns, display, and sales promotions. Prerequisite(s): PGM 290 .
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